Industry case
Automotive & Transportation
Truck & Bus technical information and serviceability
Client
Leading Italian company in the construction of buses, commercial, and industrial vehicles
Requirement
To identify a partner to provide aftersales support, with the ability to work collaboratively in definition of general service policies and in the creation of materials used by the service network to keep machines working efficiently (operator manuals, service manuals, timetables, troubleshooting guides, etc.)
Solution
- Creation of a specific team of around 60 employees, based at STAR7’s Turin office
- Complete outsourcing of the management, creation and multichannel delivery of on-board and dealership documentation through the client’s proprietary content management system
- Assisted in the implementation and updating of the CMS for client-owned technical documentation through targeted project management
- Serviceability analysis to measure vehicle serviceability, even before they are put into production
- Competitive benchmarking to act on total cost of ownership (TCO), based on scheduled maintenance plans.
- Localization services including automated interface with customer's CMS
- On-demand printing and kitting service
- Introduction of immersive reality for training purposes
- Aftersales support including responding to feedback and questions from the support network
- Creation of 3D images and video animations for virtual training and commercial support at the launch of new vehicles
Outcome
- Efficient information processes throughout the entire product lifecycle, from engineering to aftersales
- Collection and management of feedback from the dealership with a view to continuous improvement of the product, serviceability and client experience in the aftersales phase.
- Optimization of costs and supplier management, thanks to a single partner capable of managing complex activities stemming from the product’s lifecycle.
- Savings achieved through a “blended” Italian/offshoring service, fully monitored and with a highly qualified Italian interface